O Que É Que Te Inspira? (What inspires you?) was a self promotion project for the agency Dreamlab, which involved an exhibition and an interactive website where users could participate and be creative. There were several chapters of a story, which would all come alive through the participants' contribution. The exhibition also involved people writing what inspired them on post-its and placing them, according to color, on a wall. When complete, the wall would reveal Marilyn Monroe's face.